Project Duration
Jun 2023 - Present
Services Provided
Social Media Management, Graphic Design
Problem
The biggest issue Robosquad's team stressed was their digital presence. Their TikTok and Instagram content lacked quality and failed to resonate with their target audience, resulting in low engagement and views on short-form videos. The Instagram feed lacked cohesion and clarity, making it difficult for new users to understand what the game was about. Lastly, they weren't effectively utilizing trending sounds, hashtags, and content types to maximize reach and engagement. These issues were hindering the ability to connect with an audience and showcase the game effectively in the competitive gaming landscape.