Joey Pescatore.

Designer

Joey Pescatore.

Designer

Joey Pescatore.

Designer

Joey Pescatore.

Designer

Robosquad Revolution®

Graphic Designer & Social Media Manager

Project Duration

Jun 2023 - Present


Services Provided

Social Media Management, Graphic Design


Problem

The biggest issue Robosquad's team stressed was their digital presence. Their TikTok and Instagram content lacked quality and failed to resonate with their target audience, resulting in low engagement and views on short-form videos. The Instagram feed lacked cohesion and clarity, making it difficult for new users to understand what the game was about. Lastly, they weren't effectively utilizing trending sounds, hashtags, and content types to maximize reach and engagement. These issues were hindering the ability to connect with an audience and showcase the game effectively in the competitive gaming landscape.

Project Duration

Jun 2023 - Present


Services Provided

Social Media Management, Graphic Design


Problem

The biggest issue Robosquad's team stressed was their digital presence. Their TikTok and Instagram content lacked quality and failed to resonate with their target audience, resulting in low engagement and views on short-form videos. The Instagram feed lacked cohesion and clarity, making it difficult for new users to understand what the game was about. Lastly, they weren't effectively utilizing trending sounds, hashtags, and content types to maximize reach and engagement. These issues were hindering the ability to connect with an audience and showcase the game effectively in the competitive gaming landscape.

Project Duration

Jun 2023 - Present


Services Provided

Social Media Management, Graphic Design


Problem

The biggest issue Robosquad's team stressed was their digital presence. Their TikTok and Instagram content lacked quality and failed to resonate with their target audience, resulting in low engagement and views on short-form videos. The Instagram feed lacked cohesion and clarity, making it difficult for new users to understand what the game was about. Lastly, they weren't effectively utilizing trending sounds, hashtags, and content types to maximize reach and engagement. These issues were hindering the ability to connect with an audience and showcase the game effectively in the competitive gaming landscape.

Instagram Before & After

TikTok Content

In the first month I generated…

In the first month I generated…

4.6M+

4.6M+

TikTok & Instagram Views

564.7%

564.7%

Increase In Engagement Rate

5+

Hours Reduced in Project Turnover

25+

25+

Pieces of HQ Content Created